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There may be distinct differences among the generations – however, they have one thing in common. Cognitive function enhancement is, quite simply, hot for young adults as well as elders, from Zoomers to Boomers.

One reason is that life demands quick thinking. We are connected 360, 24/7 – work, play, home/family. The demands we place on our brains (minds) have never been more numerous and intense.

Our signature ingredients for brain health support and enhanced mental performance create a holistic approach for the noggin.

This patented (EP2897608A1) standardized extract of Andrographis paniculata has been demonstrated in 2 published human clinical trials to support the structure and function of the brain and offer potent neuroprotective benefits in distinct and important ways:

  • Activates both canonical & non-canonical Wnt signaling*
  • Inhibits GSK-3β, thereby improving and uplifting mood*
  • Reduces Tau hyperphosphorylation*
  • Stimulates neurogenesis to supports healthy brain cell growth and function*
  • Induces postsynaptic proteins & synaptic function*
  • Supports youthful memory & cognition *
  • Inhibits enzymes that contribute to normal cognitive decline*
  • Helps inhibit inflammation to promote brain health*

The human clinical trials show significant reduction in fatigue score and serotonin levels. NeuroActin® significantly reduces the Expanded Disability Status Scale (P=0.04) and risk of disability progression by 40.4%. (p<0.06). The NeuroActin® group has 36.5% less changes in Annualized Percentage Brain Volume and 75% less changes in Annualized Brain Parenchymal Fraction compared to the placebo group.


This extract of Persicaria minor (also known as kesum and Polygonum minus) is patented (US #20150320821 A1) for cognition. Kesum is colloquially called “smart weed” as it is associated with improving memory and cognitive function.

IQ200® is supported by 3 human clinical trials showing that it can improve learning, memory, mood, and quality of life. IQ200® group demonstrated significant improvement in:

  • Cognitive Function Score
  • Reaction Time
  • Working Memory
  • Sustain Attention
  • Percentage mean change of Visual Reproduction II
  • Percentage mean change of Brain-derived neurotrophic factor (BDNF)
  • Percentage mean change of fMRI Brain Activation in inferior frontal gyrus, middle frontal gyrus, and precentral gyrus.

Secondary outcomes show that IQ200® also provides potent antioxidant activity, reduces stress, support healthy cholesterol and immunity.

If you haven’t yet created a product for the cognitive and brain support market, give it another thought. This market segment has been steadily gaining users for several years. FMCG Gurus data shows that 53% of global consumers expressed interest in cognitive/brain support products – this number inclined sharply to 66% in 2021.

Ask us about our Private Label & Custom Formulations Program!

Reach out to us if you would like to get a free sample or copies of the human clinical research. We look forward to filling you in on all the details at our booth #3400 at Expo West if you are going. If you are not attending this year, simply contact us to set up a Zoom meeting. Let’s discuss your next blockbuster cognitive formula.

Click below to watch our video hyping up the show!

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